SUSTAINABILITY is the Heart of Our Company!
Taking ACTION for a better TOMORROW.
OBRI farmers are dependent on nature and we all have a responsibility for climate change. That’s why we are taking actions to improve how we farm and produce our cooking oil for you and your family.
We inspire, push and reward each other to continuously do better. To reduce our carbon footprint. And improve protection of nature. Want to know more?
Eat Healthy!
Our delicious cooking oil are made to nourish you and the people you love. And with all of daily nutritional goodness, you can enjoy moderate amounts of protein, Vitamin A, antioxidant and anti-inflammatory ingredients as part of a healthy diets. It’s a yummy way to eat healthy.
Maybe you've had conversations around your dinner table about whether sunflower oil can be a part of future diets. The good news is Yes, it is. Our sunflower cooking oil is fortified with Vitamin A essential to fight malnutrition to children under five as well as effective for lactating mothers.
It reduces the chance of getting heart diseases and cholesterol consumed in other fats or animal oil. The WHO's FAO and national dietary guidelines around the world recommend sunflower oil in moderate
amounts as part of healthy diets. Join us to provide an affordable and convenient way for you to get right nutrients by buying OBRI sunflower oil.
Where Everything Begins – The Farm!
As a farmer-driven cooperative, everything starts with our farmers and their thousands of farms across four production regions in Tanzania. Our committed farmer owners are working hard every day to create the future of edible oils including
reaching our ambitious 2030 goal of a 30% reduction of farm-based emissions per kilo of sunflower seeds since 2015.
We are rewarding our farmers for climate activities especially those who implement Regenerative agriculture practices and indigenous knowledge in growing sunflowers. Imagine if you were rewarded for your efforts to reduce your climate footprint.
OBRI Farmers are. To encourage farmers to reduce the carbon footprint of their produce and improve protection of biodiversity on the farm, they get points for mulching, minimum tillage, use of organic compost efficiently that use to improve soil health, retain moisture in the soil and boost yields. The more points a farmer earns, the more they are paid per kilo seeds. Our goal is to improve the quality and quantity and value of our farmers produce so that as a company we can get quality raw materials and for our farmers to increase yields so that they can support their families with more resilient livelihoods. We build the positive case for farming in harmony with nature, so that increasing yields goes hand in hand with restoring ecosystems and biodiversity.
Going for 100% recyclable; Re - Fill. Re- Use. – The Packaging!
Take home your favorite sunflower oil and you’ll expect it to have a long shelf life;
for days to come. Some of that expectation is down to good packaging. But today, packaging must do more.
It’s why we aim to have 100% recyclable packaging by 2030, with no fossil-based virgin plastic by 2035. If you can’t recycle at home, you can re-fill your bottle by exchanging it at our factory or any local shop near you.
Destination? Cutting Emission – The Transport!
Every week, our sunflower oil is transported from farms to factory and eventually to your local shop, market or supermarket. In each trip, we see opportunities to cut emissions. It’s all part of our journey to reduce emissions by 63% (owned logistics) and 30% (third-party logistics) by 2030.
Innovative Products for Everyone - Research and Innovation!
Innovation is the engine for growth in OBRI Africa. We create products that delight consumers and help them live a balanced, healthier life. At OBRI, our Research & Development teams push the boundaries of science and technology to build a bright future for edible oils, and food for everyone. Our research and new product development teams work together to build on science, new technologies, local knowledge, consumer tastes and regulatory networks to develop formulations for launch – new products and a new market. Our best results are created in cooperation with others. Through Open Innovation we work closely with suppliers, universities and specialist technology companies (e.g., SMEs and entrepreneurs). We value how they contribute with their knowledge and expertise to fast-forward our innovation projects. Our Open Innovation team globally, makes sure that innovation opportunities from external partners are fully evaluated and, where possible, integrated in the OBRI innovation projects.
Technology? – Introducing KijaniCart!
What is KijaniCart Technology?
KijaniCart is a powerful digital platform designed to support agribusiness owners,
farmers, and vendors by providing a seamless marketplace and data-driven insights. Through KijaniCart, OBRI vendors and farmers are:
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Accessing a Digital Marketplace – Sell their sunflower products directly to buyers, expanding their reach and increasing revenue.
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Leveraging Data Analytics –Gain valuable insights into sales trends, pricing strategies, and demand forecasts to make smarter business decisions.
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Improve Supply Chain Efficiency –Streamline logistics and distribution to reduce costs and increase profitability.
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Enhancing Financial Growth –Monitor transactions, manage inventory, and track financial performance with ease.
By integrating KijaniCart with OBRI Africa’s sustainability-driven operations, we empower farmers and vendors with the tools they need to thrive in today’s digital economy. Together, we’re building a smarter, greener, and more profitable future for agribusinesses in Tanzania.
Join us today! Explore how KijaniCart is helping your agribusiness grow. Visit kijanicart for more details.
